In the last chapter of the novel, Jenkins comments on more recent events that occurred since the book was published, mainly the upcoming 2008 election. It discusses how politics and cyberspace have continued to interact in new ways, like the CNN/YouTube debate and political parodies, as well as many “downsides to a digital democracy” (290). I was very interested in this section of the Afterward because I enjoy investigating the negative effects of things that are usually considered largely positive.
Jenkins begins this section by reiterating some themes from this chapter, like the validity of more “informal” forums and participants for political debate and the use of parody as a serious means of political discourse. He then goes on to say that while the potential is strong for a participatory culture to “serve as a catalyst for revitalizing civic life,” we still fall short of realizing those ideals (290). The first reason he gives is that an open platform, like YouTube, has no guarantee of diversity. Sure, in a best-case scenario, everyone is going to work on their own to top what the collective group has come up with. However, there is highly likely chance that the “mechanisms for user-moderation” obstruct the expression of minority perspectives and hide content that is “unpopular” or “unconventional” from view (290).
The second reason Jenkins gives for his argument is that the speed with which these videos are put on the Web can undermine both pedagogical and activist goals. As a result, consumers who are always “looking over their shoulders for the next new thing” are having short and superficial conversations instead of serious political discourse. In other words, “the user comments posted on YouTube fall far short of Habermasian ideals of the public sphere” (291). Then Jenkins reproduces a blogger’s parody of the CNN/YouTube debates that associates YouTube with, “mangled syntax, poor spelling, misinformation, and fractured logic” rather than politically self-conscious or an appropriate form of citizen discourse (291).
The final way in which Jenkins supports his argument is through discussing the often racist, sexist, and xenophobic humor online parodies often embrace. He states that the inclusion of this kind of humor “further discourages minority participation or conversations across ideological differences” (291). In doing this (and in a much more explicit way than television ever could), the people that produce the parodies are falling short of the “ethical spectacles” advocated by Duncombe: “A progressive ethical spectacle will be one that is directly democratic, breaks down hierarchies, fosters community, allows for diversity, and engages with reality while asking what new realities might be possible” (292). Many of the videos on YouTube do the opposite of what Duncombe advocated: they promote traditional authority, they preserve gender and racial hierarchies, they fragment communities, discourage diversity, and “refuse to imagine any kind of social order other than the one which has long dominated American government” (293).
I agree with Jenkins that the current state of affairs falls far short from those idealizations set forth by people like Habermas and Duncombe. The ease and speed with which people can upload content onto the Internet causes lots of problems similar to the parody of the YouTube comments. Several of Duncombe’s ethical spectacles might be met on some fronts, but not on others. Sites like YouTube do allow for diversity, but that could be any degree of diversity. Most of the content is still going to be controlled by the most dominant social group, no matter what site you’re on. These sites also engage with reality, but not always in the right ways. The CNN/YouTube debate comments parody is an example of this: these people are engaging with the real world, but misinformation is common and they are only spreading it. In order for these sites to meet the goals set forth by Habermas and Duncombe, they must focus their effort on creating a truly diverse community, engage with an accurate reality, and fosters a community by not alienating minorities with racist, sexist, or xenophobic humor.